Rental Investing in Rochester, NY

2026 Market Data & Investment Analysis

Gross Yield

7.4%

Annual rent / price

Median Home Price

$170,000

As of 2026-Q1

Median Monthly Rent

$1,050

Per month

Population

211,328

-0.3% / yr (5y avg)

Calculate Your Return in Rochester

Pre-filled with Rochester's median values. Adjust to match your specific property.

Property Details

$

Total acquisition cost before taxes

$
$

HOA, insurance, property management

%

% of time the property is empty

%

% of purchase price (e.g. 2% = 2)

% of price

Rule of thumb: 1% of purchase price/yr

Results

Gross Rental Yield

7.41%

Net Rental Yield

4.63%

Cap Rate

4.63%

Monthly Cash Flow

$655.83

Annual Cash Flow

$7,870.00

> 6% — Excellent4–6% — Good< 4% — Low

Market Overview

Median Home Price — 5-Year Trend

2021
$148,000
2022
$186,000
2023
$176,000
2024
$173,000
2025
$170,000

Median Monthly Rent — 5-Year Trend

2021
$905
2022
$1,030
2023
$1,053
2024
$1,052
2025
$1,050

Rochester offers significantly above-average rental yields of 7.4%, making it an attractive market for income-focused investors.

Declining population of 0.3% per year may pose risks to long-term rental demand. Investors should focus on established neighborhoods with stable tenant bases.

The vacancy rate of 8.7% is above average, which could impact cash flow consistency. Thorough tenant screening and competitive pricing are important in this market.

Investment Profile

Cash Flow Market

Rochester is a cash flow-focused market where high rental yields can generate strong monthly income. Lower population growth means price appreciation may be limited, making this primarily an income play.

Strengths

  • High gross yield of 7.4% supports strong monthly cash flow
  • Lower entry prices relative to rents reduce upfront capital needed
  • Income-driven returns are less dependent on market timing

! Risks

  • Limited price appreciation potential reduces total return
  • Declining population may increase vacancy risk over time

Key Metrics

Gross Yield7.4%
Median Home Price$170,000
Median Monthly Rent$1,050
Population Growth-0.3% / yr
Vacancy Rate8.7%

How Rochester Compares

Rochester vs Buffalo: 0.3 percentage point difference in gross yield.

CityMedian PriceMedian RentGross YieldPop. Growth
Buffalo, NY$185,000$1,1007.1%-0.4%
Pittsburgh, PA$180,000$1,2008%-0.3%
Cleveland, OH$120,000$1,00010%-0.5%
Hartford, CT$250,000$1,3506.5%-0.5%
Philadelphia, PA$220,000$1,3507.4%-0.3%

Frequently Asked Questions

Is rental investing profitable in Rochester?
Yes, Rochester offers a gross rental yield of 7.4%, which is above the national average of around 5–6%. With a median home price of $170,000 and median monthly rent of $1,050, the numbers support profitable rental investing — though your specific results depend on financing terms, expenses, and property management.
What is the average rental yield in Rochester?
The average gross rental yield in Rochester is approximately 7.4%, based on a median home price of $170,000 and median monthly rent of $1,050 (as of 2026-Q1). Net yield, which accounts for vacancy, expenses, and maintenance, is typically 2–3 percentage points lower.
How does Rochester compare to Buffalo for investors?
Rochester has a gross yield of 7.4% compared to 7.1% in Buffalo, a difference of 0.3 percentage points. Rochester offers higher current income potential, making it more attractive for cash flow-focused investors.

Ready to Analyse a Specific Property in Rochester?

Use our free rental yield calculator to model any property — not just the median.

Data source: Zillow Research / U.S. Census Bureau. Last updated: 2026-Q1. This information is for educational purposes only and does not constitute investment advice.